2025 has been another wonderful year for our team at Peter Beales. Before the new year begins, we wanted to take a moment to reflect on this year and celebrate everything we have achieved.

We won our 30th gold medal at Chelsea Flower Show

We have had an incredible show season in 2025, winning 4 gold medals across the summer, including our 30th gold medal at the Chelsea Flower Show. We also had the honour of a visit from King Charles and Queen Camilla. None of this would have been possible without the incredible effort and commitment from our show team.

We hosted our bestselling Planting & Pruning Course

2025 was the best year for our Planting & Pruning course yet, with record numbers of you coming and spending the day with Ian and Mat learning about how to care for your roses. We want to say a huge thank you to all of you who attended and made these events such a wonderful experience; our team loves meeting you all.

If you missed out in 2025, there are still a few tickets available for our February dates. Click here to find out more

We Released Three Beautiful New Roses

We released three beautiful new roses at the RHS Chelsea Flower Show this year in honour of three wonderful families and we have been amazed at the response we have received for these new varieties. If you haven’t managed to get one for your garden yet, click here to be the first to hear when Sughran, Linda Lee and Ashton Wold are back in stock.

Rosie celebrated 10 years at Peter Beales Roses

Back in November, our Rosarian Rosie celebrated 10 years of working at Peter Beales Roses. Having started working in the Tea Room in 2015,  Rosie has now done everything from budding roses in the field to packing and sending out customers’ bare root orders. Today, she is one of our Junior Rosarians and a valued member of our flower show team. 

We hosted our annual Rose Festival

Every June, we host our annual Rose Festival to celebrate our wonderful rose garden when it is at it’s best and this year was another great event. We were delighted to see so many of you visit us in Norfolk across the weekend to enjoy live music, rose demonstrations, and some fantastic food.

Keep your eyes peeled in the new year to find out more about our 2026 Rose Festival.

Want to see what we have planned for 2026?